Tuesday, 24 July 2018

How to make an online survey questionnaire that gets more response?

Conducting surveys are important for better decision making. Surveys are crucial and should be done primarily before starting any project and at the launch to gather customer's feedback. Their unbiased nature gives an honest solution that is hard to obtain from any other source.

Surveys are crucial at every stage of the product lifecycle to develop the most desirable product. The important part in commencing a survey is that it should get more response. If the effective response is missing in the procedure then it is time to work on reframing the questions, structure and format.

Here are few tips to make your survey effective and more responsive.

  • Disguise your survey as a quiz
  • People are more interested in filling a quiz than a survey. You can also benefit from this condition by making your survey interesting and make it feel like a quiz. Also, mention 'Take our quiz' instead of saying 'Fill out our survey’.

  • The ideal survey length
  • The surveys should be of right length i.e. not too long and not too short. A survey of more than fifteen questions is considered long and people may lose interest while going through it. Keep it short, simple and interesting.

  • The right type of questions
  • Question type is of prime consideration. It is important to frame right type of question to improve customer engagement. Introduce interactive questions such as smiley and star ratings, choosing the image, or advanced gaming features to involve customers and high completion rate. This expands your brand image and increases profitability.

  • Include a progress bar
  • Make your survey go-ahead by introducing a progress bar for customer’s convenience.

  • Make the first-page simple
  • As soon as people click the link they want to start without any delay. Simply start your survey with simple questions and must provide them information at the start such as.

  • What is this survey for?
  • What it contains?
  • What will you do with the results?
  • Surveys are meant to provide the idea of the project, its outcome etc. To learn more about online survey questionnaire, visit our website

    Wednesday, 11 July 2018

    How To Increase Response Rate To Survey Questionnaire And Convert Attendees Into Paying Customers?

    Survey Questionnaire

    Survey offers organizations credible ways to learn about their employees and customers, and provide them with transparent, accurate and measurable data that is literally unachievable using other means of communication. However, one functional challenge most organizations often face while making use of the questionnaire is the low response rate.

    Some people might simply refuse to participate while others - for a number of genuine reasons - might prefer to skip answering the questions. Still, a well-put survey questionnaire with meaningful incentives and techniques to elicit answers can yield healthy responses.

    Ways to increase response rate to survey questionnaire

    Ways to increase response rate to survey questionnaire and covert attendees into paying customers

  • Choose a genuinely healthy survey length for your audience
  • Make sure that the survey is simple, easy
  • Encourage the attendees to participate using holistic measures
  • Send participants through email and other means of communication that they will receive their survey
  • Inform participants how the responses will be used
  • Show a progress bar to notify participants about how much time is left to conclude a survey
  • Optimize surveys for all devices
  • Get inspirations from previously answered questions

    Get inspirations from previously answered questions and try to add more of those questions; which have easy answers

  • Do not ask too many open ended questions
  • Offer an incentive. It encourages participation
  • Brand your survey. Make sure that the participants know whom they are giving answers to
  • Promote anonymity. Then you can increase response rate
  • These are just a few ways in order to encourage more value, you need to trim the questionnaire, make it easily accessible and comfortable for participants to answer. Moreover, you should promote easy answering culture and even offer incentives.

    To learn more about healthy survey questionnaire that elicit more responses, please feel free to visit the website.